Strategic Segment Manager - Materials, Polymers & Chemicals


Company:	PerkinElmer
Hours:	Full-time
Location:	England
Working pattern:	Hybrid - 2 days remote
Job type:	Permanent
Posting date:	2 Oct 2026
Closing date:	1 Nov 2026

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Summary

PerkinElmer is seeking a Strategic Segment Manager to own the full go-to-market strategy for Materials, Polymers & Chemicals. This is a market-facing, intelligence-led role that sits at the intersection of product strategy and commercial execution.

The Strategic Segment Manager is the organisation's foremost expert on their assigned market: the customer workflows, competitive dynamics, regulatory environment, and purchasing patterns that determine how PerkinElmer wins or loses in that segment. They translate this expertise into Market Requirements Documents that shape product roadmaps, go-to-market playbooks that guide commercial execution, and value propositions that give the sales organisation a compelling story to tell.

This is a cross-product-line role. The Strategic Segment Manager sees the segment horizontally — understanding how customers in their market use the full range of PerkinElmer's analytical capabilities, and identifying where the portfolio wins, where it loses, and where it needs to evolve.

Responsibilities:

Market Intelligence & VOC

Maintain deep, current knowledge of the assigned segment: customer workflows, buying behaviour, regulatory and compliance requirements, competitive landscape, and technology adoption trends

Execute a structured VOC program, covering current users, competitive users, and prospective customers across the segment's key geographies and sub-verticals

Build and maintain relationships with key opinion leaders, industry associations, regulatory bodies, and academic partners in the segment — establishing PerkinElmer as a credible, trusted partner in the relevant scientific community

Conduct systematic competitive intelligence: tracking competitor product launches, pricing, application claims, and go-to-market moves — translating intelligence into actionable competitive response recommendations

Market Requirements Documents (MRDs)

Own the segment's Market Requirements Document — the structured, evidence-based articulation of customer needs, competitive gaps, and product investment priorities for the assigned segment across all relevant PerkinElmer product lines

Update and maintain the MRD on a structured annual cadence, with interim updates when significant market events (competitive launches, regulatory changes, customer feedback patterns) require immediate revision

Present MRD findings and recommendations to the VP Product Line teams, VP Marketing, and Sr. Director — defending investment priorities with customer evidence and commercial data, not assumption

Ensure MRD inputs are formally adopted into at least one VP Product Line roadmap planning cycle per year, tracking implementation of MRD-driven product decisions

Go-to-Market Strategy & Commercial Enablement

Develop the segment go-to-market strategy: target customer profiles, channel priorities, campaign themes, value proposition hierarchy, and commercial messaging that positions PerkinElmer's portfolio competitively in the assigned segment

Produce commercially actionable segment enablement tools: competitive battlecards, segment application guides, customer workflow maps, and sales playbooks that Regional Marketing Managers and the field sales organisation can deploy immediately

Partner with the Portfolio marketing team to brief and review segment-specific campaign content — ensuring technical accuracy, commercial relevance, and strategic alignment with the segment's priority themes

Drive annual growth planning for the assigned segment — identifying the highest-priority growth initiatives, the product line actions required to capture them, and the commercial resources needed to win

Thought Leadership & External Presence

Develop segment-specific thought leadership content: white papers, application note series themes, scientific conference presentations, and regulatory commentary that establishes PerkinElmer as a knowledgeable, credible voice in the segment

Represent PerkinElmer at segment-specific conferences, trade shows, and customer advisory events — speaking, networking, and gathering market intelligence

Contribute to PerkinElmer's customer advisory board programming for the segment — designing agendas, facilitating discussions, and translating advisory input into commercial and product management action

Success Metrics

MRD completion and adoption — annual MRD delivered on schedule and formally adopted in at least one VP Product Line roadmap planning cycle

VOC coverage — minimum 25 documented in-depth customer conversations per year

Segment growth contribution — revenue growth in the assigned segment vs. prior year and vs. market growth rate

Enablement asset quality and utilization — Portfolio marketing content briefed, commercial tools produced, and field adoption rate of segment playbooks and battlecards

Competitive win rate in the segment — tracked through win/loss analysis

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