Regional Relationship Manager


Company:	Blue Square
Salary:	£45,000 to £46,800 a year
Hours:	Full-time
Location:	Cardiff/Swansea, WC2B 6AA
Job type:	Permanent
Posting date:	5 Nov 2026
Closing date:	4 Dec 2026

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Summary

ARE YOU THE ONE?

As our Regional Manager, you'll lead our clients relationship with John Lewis Partnership, overseeing Brand Ambassadors in stores, focusing on the latest Floorcare and Beauty products.

You’ll build strong relations with John Lewis teams, educate, and engage retailers and consumers, aiming for better siting and listing, increased market share, and sell-out. Fostering relationships to explore in-store opportunities and enhance our presence at key events.

In this role you’ll drive our clients retail strategy success. If you believe in the power of collaboration, are passionate about customer experience and brand presence with proven experience in executing retail initiatives through others this role is for you.

WHAT YOU’LL BE UP TO

RELATIONSHIP MANAGEMENT

Build strong relationships with external vendors and partners

Foster channel relationships to achieve aligned targets

Collaborate with head office functions for operational efficiency

Expand brand and product presence within retailer teams across your region

STRATEGY DEVELOPMENT AND DATA ANALYTICS

Use data analytics to drive regional performance accountability.

Analyse channel data to enhance portfolio success and shape regional retail strategy

Demonstrate return on investment with key metrics, aligning targets and communicating impact effectively

COMPLIANCE AND REPORTING

Oversee compliance through the field team

Deliver weekly communication and reports on commercials and performance

Use local and national market insights to drive best practices and gain competitive advantage.

BRAND IDENTITY

Build a fun, consistent brand experience in stores with your team, using creative processes and templates for efficient execution

Roll out the red carpet for VIP visits with your support and hosting expertise!.

LEADERSHIP

Host impactful regional meetings to set vision and plans for maximum results in your area

Lead, mentor, and inspire a high-performing team

Provide focused guidance to help team members achieve their goals and enhance performance

Drive internal mobility through succession planning and talent mapping based on team capabilities

PROJECT MANAGEMENT

Track project progress, assess risks, and apply mitigation strategies

Align and oversee teams to meet KPIs

Monitor mystery shopping and customer recommendation rates for ongoing improvement.

Support product teams in achieving high-quality in-store executions, addressing issues promptly

ARE YOU OUR PERFECT PARTNER?

You’re adaptable and resilient in fast-paced, multi-site retail environments

Passionate about technology, new products and innovations

You’re able to demonstrate success in driving retail targets and performance

You’re organised with strong planning skills, adept at influencing and implementing change

You’re experienced in ensuring compliance and maintaining brand standards

You’re customer-centric with a focus on continuous improvement and effective problem-solving

You’re a results-driven leader, skilled at aligning targets with budgets

You’re experienced in inspiring and mentoring teams

You’re an excellent communicator and relationship builder

You’re commercially aware, leveraging data-driven insights for return on investment

You hold a valid UK driver’s licence

You're able to work Monday to Friday and 1 weekend in 6 on a rota basis

WHAT YOU CAN EXPECT FROM US

Competitive Salary: £45,000 to £46,800 Per annum dependant on experience

Performance Bonus: 15%

Company Car

Company Sick Pay

Life Assurance: 4 times your annual salary

Rewards Portal

Development Opportunities

WHO ARE WE?

We’re Blue Square. An award-winning, retail marketing agency connecting and engaging audiences with some of the world’s most loved brands. We believe in the power of human touch across the buyer to customer journey to grow sales, increase loyalty and build brand love for our clients. People are at the centre of our success. We go above and beyond to support, develop, and nurture our talented employees to driver personal growth and love what they do.

At the heart of our agency are our ETHIC values – and we’re on a mission to work with individuals who share and believe in them.

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